Logos are the heart of the visual identity of a company, a persona, a product, an event, a program or a service. That’s why they must express the essence and the main attributes of each. A good logo, besides being original, must be timeless, attractive, and be able to generate positive emotions. The identity, as […]
After having developed extensive manuals about corporate identity for our clients (that not all read because they are often too long), we have created a way of showing the same information in a briefly manner through primers (booklets). Zero rhetoric and unnecessary information, just the basic guidelines of brand management. Everything else it’s just a […]
Booklets are always a presentation of someone or something: a company, a product, a service, an event, a rule, etc., or a combination. They can be informative, instructive, persuasive (that motivate an action), etc. and require a careful text manage which must be clear, concise and simple. As well as the images and other high-quality […]
Special pop-up invitation or celebration cards have always been one of our specialties. On each occasion we develop an exclusive concept that tests our designers and printers’ abilities with the aim of generating a positive impact as well as a smile of the people who is addressed to. These cards are a tradition that survive […]